Privacy Policy.

Scope of this Privacy Policy

This Privacy Policy applies to personal data processed through the website, online store, account features, order management systems, customer-support channels and related digital services operated under Svln Fashion by SVLN TECHNOLOGIES PRIVATE LIMITED.

By using our website or voluntarily submitting personal information to us, you acknowledge that such information may be handled in accordance with this Privacy Policy and applicable law.

Where applicable law requires consent or a specific notice before processing personal data, we will seek to provide such notice or obtain such consent in the manner required by law.

Personal Data We May Collect

Depending on how you use our website, we may collect personal data reasonably required to provide our products and services.

• Full name.
• Mobile number.
• Email address.
• Billing and delivery address.
• PIN code, city, state and other delivery information.
• Account registration and login-related information.
• Products ordered, order value, order status and purchase history.
• Payment transaction reference and payment status.
• Return, refund, cancellation and delivery information.
• Communications with customer support.
• Information voluntarily provided through forms, emails, calls or support requests.
• Device, browser, IP address, log, diagnostic and website usage information where automatically generated or collected.

How We Collect Personal Data

Personal data may be collected when you directly provide it to us or when information is generated during your interaction with our website and services.

Why We Process Your Data

We may process personal data for lawful purposes connected with operating our e-commerce business and providing services requested by you.

• Creating and maintaining customer accounts.
• Processing and confirming orders.
• Processing payments and recording payment status.
• Packaging, shipping and delivering products.
• Communicating order and delivery updates.
• Processing cancellations, returns and refunds.
• Providing customer service and resolving complaints.
• Preventing fraud, misuse or unauthorised activity.
• Maintaining transaction, accounting and tax records.
• Maintaining website security and performance.
• Complying with applicable legal, regulatory, court or government requirements.
• Other lawful purposes for which you have provided valid consent where consent is required.

Consent and Notice

Where processing is based on consent, we aim to provide appropriate information about the personal data being requested and the purpose for which it will be used.

Consent, where required by applicable law, is intended to be free, specific, informed, unconditional and unambiguous and may be indicated through a clear affirmative action or another legally permitted method.

Where applicable, you may withdraw consent previously given to us. Withdrawal will not affect processing already lawfully carried out before the withdrawal.

Orders, Payments & Financial Information

When you place an order, we process information necessary to create, verify, fulfil and support the transaction.

Online payments may be processed by authorised banks, payment gateways, payment aggregators, UPI service providers or other payment service providers.

We may receive information such as payment status, transaction reference, amount paid, payment mode or limited transaction details necessary for order management and accounting.

Cookies & Website Technologies

Our website may use cookies, local storage, session technologies or similar technologies necessary for website functionality.

These technologies may be used for purposes such as:

• Maintaining your shopping cart.
• Keeping you signed into your account.
• Remembering website preferences.
• Maintaining website security.
• Detecting technical problems.
• Understanding website performance and usage where permitted.

You may manage cookies through your browser settings. Blocking essential cookies may cause cart, login, checkout or other website features to stop working correctly.

When We May Share Personal Data

We may share only such information as is reasonably required for providing our services, conducting legitimate business operations or complying with applicable law.

• Courier and logistics partners.
• Banks and payment service providers.
• Payment gateways and payment processors.
• Website hosting and cloud service providers.
• Technology and security service providers.
• Communication service providers.
• Accountants, auditors and professional advisers.
• Government departments, regulators, law enforcement agencies, courts or other competent authorities where legally required.

We do not intend to sell your personal data as an independent commercial product.

Data Security

We endeavour to implement reasonable technical, organisational and administrative safeguards appropriate to the nature of the personal data handled by us.

Measures may include, as appropriate:

• Access controls.
• Authentication controls.
• Secure website connections.
• Restricted administrative access.
• Backup and recovery processes.
• Logging and monitoring.
• Security updates and maintenance.
• Appropriate contractual safeguards with service providers.

No internet transmission or storage system can be guaranteed to be absolutely secure.

Data Retention & Deletion

We retain personal data only for as long as reasonably necessary for the purpose for which it was processed or for any additional period required or permitted by applicable law.

Certain information may need to be retained after an order or account relationship ends for:

• Tax and accounting requirements.
• Transaction records.
• Consumer complaints and dispute resolution.
• Fraud prevention.
• Legal claims or defence.
• Other statutory or regulatory requirements.

When retention is no longer reasonably necessary, information may be deleted, anonymised or otherwise disposed of in accordance with applicable requirements.

Your Privacy Rights

Subject to applicable law and the relevant provisions being in force, you may have rights regarding your digital personal data, including rights provided under India's data protection framework.

We may request reasonable information to verify your identity before acting upon certain privacy requests.

Children's Personal Data

Our e-commerce services are primarily intended for persons capable of entering into legally valid transactions.

Where applicable law requires verifiable consent of a parent or lawful guardian before processing personal data of a child, we will endeavour to follow such requirement when the relevant provision applies to our processing.

Children should not submit payment credentials or place orders without appropriate parent or guardian involvement where legally required.

Processing Outside India

Some technology, cloud, communication or other service providers used by our business may process or store information using infrastructure located outside India.

Any such processing or transfer will be subject to applicable Indian law, including restrictions or requirements that may be notified by the Central Government from time to time.

Personal Data Breach

If we become aware of a personal data breach, we may take reasonable steps to contain, investigate and remediate the incident.

Where applicable law requires notification to affected individuals, the Data Protection Board of India, CERT-In or another competent authority, such notification will be handled in accordance with the requirements applicable at that time.

Updates to this Privacy Policy

We may revise this Privacy Policy from time to time to reflect changes in our services, technology, business practices or applicable Indian law.

The revised Privacy Policy will be published on this website and will apply from the effective date stated or otherwise determined in accordance with applicable law.